Knowledge
Beauty’s K-Shaped 2025 M&A: A Few Blockbusters, Plenty Of Caution
In a down year for M&A, beauty was a relatively bright spot. According to investment bank Capstone Partners, year-to-date deal volume fell 6.7% to 56 beauty transactions announced or completed, far better than the 24.2% drop...
What’s Next For Fragrance In 2026—And What’s Fading Out
Here are the fragrance notes from this year: The category reigned atop beauty for growth, but momentum softened. In the first nine months of the year, prestige fragrance sales rose 6%, while mass-market fragrances,...
What Will Be In—And Out—For Haircare In 2026
Haircare is closing out 2025 with considerable momentum, with products like protection sprays, serums, shampoos and tools leading holiday beauty shopping. If the current pattern holds, the category could have much to celebrate in 2026. Haircare...
As AI Transforms Beauty Discovery, Ex-Tesla Staffer Builds A ChatGPT Alternative For Beauty
Artificial intelligence is transforming beauty discovery and shopping, but the platforms leading the AI revolution weren’t built for beauty. Former Tesla associate Ghezal Ebrat aims to change that with SearchBeaute.ai, a...
Making Sense Of Sephora’s Supplement Exit
The average American takes a supplement every day. In the United States, the beauty industry exceeds $100 billion, making it larger than the supplement industry, and Americans use about 12 personal care products daily. Yet the supplement...
How A New Generation Of Brand Founders Is Doing Parental Leave Differently
Taking parental leave—and finding the right way to return to work from it—is a delicate balancing act under any circumstances. But for independent beauty and wellness founders, stepping back from the companies they lead, even for...
