BIPOC Brand Founders Are Diversifying The Wellness Industry In An Attempt To Address Health Inequities

There’s a growing number of BIPOC founders adding color to an otherwise white wellness industry by launching brands such Mela Vitamins, TryWell, San Wellness, Medicinal Plant Index and SOW Minerals with supplements formulated for underserved consumers. The founders...

Armpits Are The Latest Beauty Industry Hot Zone

Most people don’t use more than one or two topical products for their armpits: deodorant and some sort of shaving cream every so often. But brands are expanding the universe of armpit products and elevating lowly pits to...

Is Everyone A Trichologist Now?

In skincare, dermatologists are superstars. In cosmetics, makeup artists are trailblazers. In haircare, hairstylists are luminaries. And there’s a rising player in the beauty expert pantheon: Trichologists are coming to the fore as hair health has become a...

Squeezed Before The Writers And Actors’ Strikes, Hollywood Makeup Artists And Hairstylists’ Struggles Mount As They Drag On

To outsiders, Hollywood’s shutdowns began on May 2, when the Writers Guild of America initiated its strike, then escalated on July 14 when SAG-AFTRA joined the picket lines with similar demands such as greater residuals from streaming and...

Beauty’s Sustainability Conundrum: Can It Break Its Obsession With New Products To Increase The Uptake Of Refills?

In an industry struggling to come to terms with its role in the world’s monumental and complex pollution problem—market research firm Euromonitor International estimated in 2008 that the beauty industry produces more than 120 billion...

The Disjointed State Of Indie Beauty In 2023

It’s a topsy turvy time for indie beauty. While the pandemic instigated upheaval as retailers were forced to suspend store operations and supply chains were disrupted, it also sent customers searching for and purchasing beauty products online, leading...