No Shame In The Dupe Game: MCoBeauty, Timeless And Skincare Generics On Imitation’s Upsides
The market research firm NIQ has determined dupes or less expensive alternatives to hot premium beauty products are good for the beauty business: They encourage trial, provide value for those seeking it, and facilitate matriculation into the...
From Face To Scalp: Serums Grow The Hair Growth Category
In the fast-growing hair growth segment, pharmaceuticals and their non-prescription cousins, supplements, have long been go-to remedies for hair loss. Now, brands are increasingly turning to topical scalp solutions to grow their hair growth sales even...
All In On Weight Loss, Hims & Hers Shakes Up Teledermatology With Sudden Closure Of Apostrophe
Hims & Hers spent an estimated $16 million to run a 60-second Super Bowl commercial on Feb. 9 in which, against the backdrop of Childish Gambino’s “This is America,” it railed against the American health care...
Indie Beauty Dish: Brand Closures, Launches, Expansions And More From February 2025
Heba Maksad, who’s been a hairstylist for more than 19 years, has launched vivid haircare brand Vollie with a five-product collection, including three liquid products—$44 hair mask Super Soft, $60 hair oil Dream Defender and $48 hair...
Slayyy Hair Becomes First Black-Owned Braiding Hair Brand At Target
Target is expanding its synthetic hair offering with Slayyy Hair, the first Black-owned braiding hair brand available at the big-box chain. Its itch-free pre-stretched braiding hair in the varieties 1 Black Stallion, 27 Pecan, Merlot, 30 Spice,...
