
40 Over 40: Indie Beauty Brand Founders Breaking Age Barriers (Pt 1 of 4)
Kids aren’t the only people needing role models. The “it girls” of the beauty industry tend to be women not too far removed from being girls. Think millennial founders Emily Weiss of Glossier, Kylie Jenner of Kylie Cosmetics,...

Pink Moon Pops Up In Manhattan’s Upper West Side To Preview A Permanent Clean Beauty Store Expected Next Year
It seems like Manhattan has everything, but it doesn’t—at least not yet. The borough lacks a multi-brand clean beauty and wellness boutique in the Upper West Side, a gap indie beauty consultancy Pink Moon and skincare brand...

How Oars + Alps Went From Launch To Exit In Less Than 36 Months
Typically, founders don’t talk about their brand being acquired before a deal is done, but are free to celebrate—and spill—after an acquisition. That’s not the case with Mia Saini Duchnowski and Laura Lisowski Cox. Apparently for legal reasons,...

The Next Green Frontier: Aether Beauty Enables Customers To Offset Carbon Emissions From E-Commerce Shipping
Aether Beauty’s zero-waste eyeshadow palettes have made it a beauty industry leader in eco-friendly packaging. Now, it’s pushing the needle on environmental action further by allowing customers purchasing on its website to offset the carbon emissions generated...

Attitudes Toward Menarche Are Changing—And Emerging Period Care Brands Are Part Of The Change
Growing up, nobody discussed my period with me. When I got it at 13-years-old, I felt I didn’t have anyone to tell. I finally told my therapist, who relayed to me that she’d planted a rose bush to...