Indie Beauty Brand Founders Share Production Nightmares And How They Handled Them
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask brand 13 founders and executives: What’s a production issue you encountered, and how did you handle it?
How Dirty Lemon Went From Detox Drink Brand To Beauty And Wellness Trailblazer
In 2016, right before Dirty Lemon crossed into beauty with its collagen-infused tonic, Well + Good contributing editor Erin Manger wrote the brand sold not “only a pick-me-up, but an era-defining accessory.” Three years later, the...
Founder Story: Veronica Pedersen On Making Timeless Skin Care
How do you build a company that will stand the test of time? At Timeless Skin Care, founder Alex Pedersen believes the secret is to be “big enough to deliver...
From Makeup Artist To Podcaster To Product Creator: Cassandra McClure Launches Lash Binder Tool
Professional false eyelash applications look great, but they can cost a pretty penny. At-home applications are affordable, but the results often scream amateur hour. Celebrity makeup artist, Beautycounter educator and Clean Beauty Podcast...
New Brand Tower 28 Gives Consumers With Sensitive Skin The Cool Cosmetics They’ve Been Missing
For Tower 28, being sensitive is cool. The new beauty brand from Amy Liu, a veteran marketer with stops at Smashbox, Kate Somerville and Josie Maran on her resume, is making it OK—even exciting—to acknowledge and address...
