Curly Hair Product Pioneer And DevaCurl Co-Founder Lorraine Massey Returns To The Spiral Scene With New Brand CurlyWorld
Lorraine Massey, co-founder of DevaCurl, has entered the curly haircare world again with the brand CurlyWorld. The new brand is starting with four products priced from $30 to $36: hair and scalp cleanser ShamFree, conditioner Terms and...
How Awake Organics Responded To Its Customers Waking Up To Supply Chain Issues
When it comes to supply chain issues, Awake Organics’ customers are woke. After three surveys showed transparency is of utmost importance to its audience, the brand moved to tap local ingredient suppliers and service providers, and communicate about...
Indie Beauty Brands Grapple With Whether To Offer Free Shipping
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 11 founders and executives: Why do you or do you not offer free shipping for e-commerce purchases?
The Grommet’s Unusual Form Of Commerce Spotlights Small Guys
The Grommet calls its model citizen commerce and even trademarked the term. Behind the concept are individuals using their hard-earned dollars to support fellow individuals who happen to have created cool products. The products on The Grommet...
Here’s To The First 100 — And All Our Subscribers
Cheers to the First 100! They are, of course, the first 100 subscribers who answered the call when we unveiled Beauty Independent 2.0 and Uplink on Sept. 4. As part of the launch, we...
