
Vertere Adds Clarisonic Co-Founder To Advisory Board
Vertere has added big-time buzz to its support system. Robb Akridge, co-founder of Clarisonic, chairman of ICMAD and founder of REA Innovations, a startup incubating and assisting brands, is the newest member of the Cleveland-based...

An Indie Beauty Brand’s Dreams Come True Thanks To The First-Ever Deskside Domination Competition
Indie Beauty Media Group’s inaugural BeautyX Summit concluded Tuesday with Crave Skincare winning a first-of-its-kind live deskside pitch contest called Deskside Domination. Deskside Domination contestants, which included Manmade 18.21 and Biomilk Probiotic Skincare...

Dollars And Scents: Skylar Body Raises $3M To Fuel Growth
In a sign that the investor appetite for natural perfumes is swelling, Skylar Body has snapped up $3 million in funding after less than a year on the market. The budding brand attracted heavy hitters in the...

Hello Old Friend: Facebook Reemerges As An Important Platform For Influencers
Is Facebook cool again? According to Mehdi Mehdi, head of digital at NYX Cosmetics, and Corey Weiss, head of business development and sales at Ipsy, who participated in a panel discussion on...

Finding Ferdinand Allows Consumers To Create Color Cosmetics Just For Them
Finding Ferdinand recognizes that no beauty consumer is the same, and treats each one as an individual. Founded by Nhu Le, the brand encourages women to tailor lipsticks, blushes and palettes to their...