Courting The Press: How Indie Beauty Brands Garner Media Exposure
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 16 founders and executives: How do you court members of the media, influencers and bloggers?
Celebrate Beauty Brands Wades Into Bath And Body Care With The Acquisition Of Coastal Salt & Soul
The beauty industry veterans behind Red Carpet Manicure are heading to the beach with Celebrate Beauty Brands LLC’s acquisition of Coastal Salt & Soul, a California-inspired bath and body care brand. The purchase marks the...
Ayuna Hires National Business Development Exec To Amplify Its American Presence
Ayuna is accelerating its American distribution push with the hiring of Randi Katz to shepherd national business development. Katz joins fellow Natura Bissé alumnae Begoña Sanjuan, Isabel Ramos and Tathiana Cornejo at the Spanish skincare brand that...
Luna Noel’s Scents Come With Crystals To Give Off Good Vibes
Most fragrance brands focus on notes. Luna Noel brings frequency into the fragrance conversation. The new natural scent brand from close friends and medicinal aromatherapists Finnigan Jones and Lyndsey Johnson incorporates crystals into four so-called Earth Mood fragrances: Clouds,...
Indie Beauty Stalwart In Fiore Succeeds With Steady Growth
In Fiore is one of the original indies. Founder Julie Elliott foresaw a demand for luxury natural beauty products long before it came to fruition. To take advantage of heightened consumer interest today, she’s maneuvered her brand through retailer...
