Luna Noel’s Scents Come With Crystals To Give Off Good Vibes  

Most fragrance brands focus on notes. Luna Noel brings frequency into the fragrance conversation. The new natural scent brand from close friends and medicinal aromatherapists Finnigan Jones and Lyndsey Johnson incorporates crystals into four so-called Earth Mood fragrances: Clouds,...

Indie Beauty Stalwart In Fiore Succeeds With Steady Growth

In Fiore is one of the original indies. Founder Julie Elliott foresaw a demand for luxury natural beauty products long before it came to fruition. To take advantage of heightened consumer interest today, she’s maneuvered her brand through retailer...

Beauty Independent Publisher Nader Naeymi-Rad Has Big Plans For The Future

With 90 days now under our belt, Beauty Independent decided to engage in some self-reflection. The beauty business publication is the brainchild of Indie Beauty Expo (IBE) co-founder Nader Naeymi-Rad. As he...

J. Crew Catches The Indie Beauty Bug

What goes better with a J. Crew blazer than a swipe of bright lipstick and perfectly polished nails? The proprietor of preppy is completing women’s outfits by moving into makeup, skincare and nail lacquers, a rite of retail...

Independent Beauty Brand Champion Rachel Brown Is Just Getting Started

Rachel Brown loves a good story. In just 90 days, the editor in chief of Beauty Independent has created an online content destination known in the entrepreneurial community for candidly chronicling the successes and...