Is Fast Beauty Starting To Flame Out?
The consumer’s appetite for snapping up the latest launch appears to be diminishing.
In the early days of 17-year-old makeup brand Girlactik, founder Galit Strugano’s launch strategy was to premiere two to three...
The Aging Dilemma: To Embrace Or Fight The Inevitable In Skincare Language
Lauren Glassman discovered the news while perusing the magazine selection at her local manicure salon. As she reached for the September issue of Allure and casually flipped to editor...
Lather’s Long, Healthy History In Wellness Personal Care
Talk about jumping on a trend early. Emilie Davidson Hoyt focused on natural beauty and personal care years before Tata Harper bought a Vermont farm. Launching Lather in 1999 after migraines prompted her to avoid...
Hair Extensions Boom (With Big Help From Instagram)
Stubbly strands don’t make for great selfies. Thanks to the promise of camera-ready results, semi-permanent beauty solutions such as hair extensions are soaring. Wildly popular in the Dynasty-obsessed 1980s, interest in mane extensions has been rekindled due to...
Musely Merges Beauty Content And Commerce To Combat Amazon
Jack Jia, a venture capital investor and computer software entrepreneur, created the app Trusper to be a destination for home improvement tips, not a source of skincare information. Its users, however, had their own ideas. They weren’t as...
