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With the sexual wellness category not quite as sexy to retailers, investors and consumers as it was a few years back, new sexual wellness brands are strategizing to be indispensable to smaller, dedicated consumer groups rather...

With more women and girls than ever participating in and watching sports, athletes, teams and sporting events, primarily a playing field for male-focused sponsorships in the past, have become magnets for female-focused brands trying to garner...

Notwithstanding a few epic busts (Jared Leto’s lifestyle brand Twentynine Palms shuttering less than a year after launch and JLo Beauty’s Sephora eviction), celebrity beauty brands are bigger than ever. They surpassed $1 billion in sales for...

As more consumers choose the “fraghead” life, new players are entering the fragrance field to meet the demand of those who don’t want to smell like everyone else—and are willing to spend significant money not to. ...

The indie beauty insurgency is far from done, according to NielsenIQ. For the 52 weeks ended Jan 25, the consumer intelligence firm estimates the growth rate of indie beauty brands was more than double the growth rate...