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Can Wellness Finally Win The Physical Retail Game?
Despite past struggles with the category, specialty retailers are committed to making wellness work in-store by onboarding new brands and products at a record pace. Is the category finally ready to thrive IRL? “For...
Skinflection Point: Cosmetic Chemists Push Back On Dermatologists-Turned-Influencers
In today’s hyper-digital beauty landscape, science and storytelling have collided, providing compelling content, yet leaving consumers confused on skincare facts. A growing wave of cosmetic chemists are pushing back against a select group of highly visible...
Autopsy Of An Abbreviated Retail Romance: Why Target And Ulta Beauty Split
Confirming Ulta Beauty CEO Kecia Steelman’s revelation in April that Target and Ulta Beauty’s relationship was being paused, the retailers officially announced Thursday they’re splitting up in August next year, ending a high-low...
Challenger Brands Advance After-Sun Care Beyond Basic Aloe
With another summer ready to wrap up, many consumers are coming to terms with what months in the sun have wrought on their skin. Some may be noticing their tans are accompanied by dehydration, discoloration...
The Surprisingly Confident State Of Indie Beauty 2025
The picture for the pretty-making business hasn’t been all that pretty this year. Tariffs are eating into the bottom line. Digital advertising costs have soared. High-profile brands are closing. The TikTok micro-trend machine is wearing thin....
Your Beauty Products Have Gotten More Expensive
The cost of looking good is going up. Whether it’s a lip gloss that’s $3 more expensive or a shampoo that’s an extra $2, beauty product prices are climbing faster than prices overall. The...
