BI Staff
Packaging, Speed And Scale: How Selfnamed Is Helping Beauty Brands Launch Differently
The rise of social commerce isn’t only changing the way people shop, it’s also reshaping how quickly brands must move to stay relevant. Social commerce accounted for around 17% of total online sales...
Why Kiyomi Skin Is Betting On Cellular Energy As The Next Skincare Frontier
As skincare shifts from surface-level fixes to deeper biological support, a growing cohort of brands is rethinking what’s happening in the skin as aging, stress and imbalance take hold. For Kiyomi Skin, the...
AI-Powered Customer Support In Beauty: From Response To Resolution
1- DEFINITION > 2- BACKGROUND & CONTEXT >...
Conversational Commerce In Beauty: The AI Layer That Advises, Personalizes And Sells
1- DEFINITION > 2- BACKGROUND & CONTEXT >...
Connected Commerce: How Navigo Is Redefining Digital Marketing Strategy
As the beauty retail landscape fragments, beauty e-commerce agency Navigo Marketing is helping brands move away from siloed channel strategies toward a more integrated approach to growth. Rather than optimizing...
Beauty Independent To Launch C*Suite Summit To Help Beauty Executives Navigate Growth’s Most Challenging Stage
After piloting it in April, Beauty Independent is officially launching C*Suite Summit, a two-day forum running from March 30 to 31 in New York City directed at beauty and wellness executives navigating one...
Navigo Marketing Adopts Amazon Playbook For Ulta’s New Marketplace
Up against fierce competition for beauty shoppers’ dollars, Ulta Beauty is broadening its assortment in a big way with a new marketplace, and beauty e-commerce agency Navigo Marketing
