Erica La Sala

Once Valued At Over $1B, Social Shopping App Flip Shutters
Flip, the social shopping app that raised roughly $240 million and was valued at over $1 billion just 16 months ago, has abruptly shuttered, leaving creators and brands scrambling to recover unpaid earnings.

L’Oréal, Dior And Huda Beauty Top Launchmetrics’ List Of Buzziest Beauty Brands For 2025
Global heavyweights and social media darlings, including L’Oréal, Dior, Huda Beauty, Maybelline and MAC, have generated the strongest media impact value (MIV) in beauty this year, according to a new report by software and data insights...

How Buzzy DTC Fashion Brand Quince Plans To Grow Its Beauty Category
After gaining notoriety on Instagram and TikTok for its high-quality/low-price business model, direct-to-consumer fashion brand Quince now has its sights set on conquering beauty. The company is looking to add new beauty products and brands...

Autopsy Of An Abbreviated Retail Romance: Why Target And Ulta Beauty Split
Confirming Ulta Beauty CEO Kecia Steelman’s revelation in April that Target and Ulta Beauty’s relationship was being paused, the retailers officially announced Thursday they’re splitting up in August next year, ending a high-low...

Conair Alums Launch Next-Generation Global Hair Tools Brand Arachne
Sophia Wojczak, granddaughter of Conair founder Leandro Rizzuto Sr. and former director of new products at the company, has launched professional hair tools brand Arachne with a team of...

Huda Beauty’s Sales Fall On Sephora’s Website Amid Backlash Over Anti-Israel TikTok Video
Huda Beauty’s sales on Sephora’s website in the United States have fallen following a controversial TikTok video in which founder Huda Kattan promotes anti-Israel conspiracy theories to 1.8 million followers of...

The Hot Fragrance Category Shows Signs Of Cooling
Growth in the fragrance category, which has been on a hot streak since the pandemic, is cooling. According to consumer insights firm YipitData, beauty’s fastest-growing category was up 14% in the first half of the year compared...