Rachel Brown
Natural Grocer Erewhon Gravitates To Small Brands As It Builds Its Beauty Selection
The beauty selection at Erewhon isn’t about the big guys. Brandie Rossi, regional director of nutrition and assistant director of stores for the Southern California natural grocer, describes herself as a truffle hunter of the health and...
Dr Roebuck’s Cleans Up With New Packaging Emphasizing Its Australian Origins
Less is more isn’t only a mantra that applies to product ingredients. At Dr Roebuck’s, it’s meaningful for branding and messaging. Armed with a more than 30-year-old family skincare recipe, Dr Roebuck’s traveled from Australia to...
Sonäge Pushes Into Spas And Beyond With A Focus On Replenishment
Anisha Khanna, president and CEO of Sonäge, brings many of the lessons she learned from the 15 years she spent helping build Equinox to her current skincare endeavor. She zeroes in on customers returning to products regularly, getting them...
E-Commerce Site Navago Aims To Be Indie Beauty’s Marketing Megaphone
As the indie beauty segment has exploded, sales have soared, but so have the chances that brands will get lost in the shuffle. Navago has entered the segment to prevent them from being drowned out by the...
Meet The Under-The-Radar Beauty Platform That’s Becoming A Powerhouse Incubator And Investor
Volta Digital Brands has been pretty busy lately. Over the past two years, the incubator and investor has launched three brands (Geneva Naturals, No B.S. and NootroBoost) and sold one of them (Geneva Naturals), acquired another (Earth...
Ingestible Brand Majka Hits The Market To Nourish New Mothers
After giving birth to her son in June 2016, Lorena Garcia quickly realized that the social media depiction of motherhood isn’t exactly reality. “I went back to work in two weeks because I own my own business and,...
Nazan Schnapp Journeys From Switzerland To The U.S. To Enter The Detox Market
For a long time, beauty was a passion that Nazan Schnapp didn’t want to turn into a profession. As a teenager, the Swiss native with Turkish roots started whipping up natural skincare remedies, notably the toner Rose Otto...
