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The Crayon Case Wants To Be The Next Cover Girl—And It’s Racked Up $50M In Sales On Its Way To Getting There
If you don’t know Raynell “Supa Cent” Steward from her social media fame, you might recognize her brand The Crayon Case’s school supply-inspired products that are a favorite of amateur makeup artists. “The idea came from me teaching...
How Raw Sugar Living Became A $100M Brand Without Its Own E-Commerce Website
The consumer packaged goods industry has evolved beyond the DTC-only-or-die strategy many brands adopted in the last decade to an omnichannel approach. From both the DTC and omnichannel perspective, retail-focused Raw Sugar Living is an iconoclast—and a...
Meet The Skincare Entrepreneur And Former Editor Trying To Make Success For Woman-Founded Brands Far More Common
In an Instagram post from content and event platform Female Founder World, Cinch Skin founder Renee Moore shared what brands should include in retail pitches. During a podcast episode, Blueland CEO and co-founder Sarah...
Reusable Beauty Packaging Isn’t Mainstream, But Plaine Products Hopes To Be A Major Player In Getting It There
There have been strides toward the spread of reusable and refillable beauty packaging, including Lush’s installation of refill stations at its locations globally. However, any consumer shopping for beauty products at their local big-box chain store has...
Garance Doré’s New Skincare Brand Leans Into The Allure Of French Beauty
To an outsider steeped in stereotypes rather than real life, French style seems effortless because, among other reasons, it’s simultaneously classic and trendy. And it’s that duality that Garance Doré, the French illustrator, photographer and blogger, embodies. After...
How Danielle Cuccio Is Helping Guide Star Nail Into The Future Without Forgetting Its Past
Danielle Cuccio’s family is conjoined with Star Nail International. The “Star” in the nail product company’s name refers to her uncle Steven, father Anthony, better known as Tony, and mother Roberta. Founded in 1981, Star Nail has...
