Brands

“Shark Tank” Contestant And Tattoo After-Care Brand Mad Rabbit Is On Track To Hit $12M In 2021 Sales
Oliver Zak and Selom Agbitor met as pledges to the same business fraternity, Delta Sigma Pi, at Miami University in Ohio. It wasn’t long before they started a company together selling women’s swimsuits online. “If you were drop-shipping, you...

Verb (Re)Enters Ulta Beauty Ready For Action
Riding powerful tailwinds from a 91% year-over-year sales gain to date in 2021, Verb Hair Care is ready to enter Ulta Beauty. The 10-year-old brand went live on Ulta’s website early in May along with endcaps in...

This New Brand Wants To Do For Teens What The Honest Co. Has Done For Babies
Welbe started as many entrepreneurial pursuits do in beauty: Founder Steph Weibring was searching for products and couldn’t find them. Specifically, she was hunting for clean skincare products for her then 10-year-old daughter and the lack of...

Meet Jill, The Viral DTC Brand Leading The Great Female Face-Shaving Awakening
From masturbation to menopause, the beauty industry is taking down one taboo after another. The latest previously unmentioned regular phenomenon that’s being brought into the light is female face shaving, a practice Meagan Carboney, co-founder and chief brand...

With Three Fast-Growing Brands So Far, Underlining Beauty Is An Incubator To Watch
Out of the myriad of brand incubators that have proliferated in the beauty industry, Underlining Beauty is making a case that it could be among the winners. Hide, its third and latest brand, propelled $1...

Veteran Beauty Editor Olivia Falcon And Former Model Andre Condit Join Forces To Scale Spectacle Skincare
When it comes to skincare, most seasoned beauty editors are jaded from years of being inundated with the latest serum, scrub, salve and spritz launches. If a product manages to break through the noise, an editor can become...