Expert Dialogue

In today’s crowded market, beauty and wellness entrepreneurs face steep challenges, including establishing compelling brand identities, building awareness and managing resources. For those seeking to reinvent or reenergize a category, the challenges can be even steeper. For...

The pandemic changed consumer habits in some unusual ways. Few beauty industry insiders predicted fragrance, for instance, would take off as it has. Retailers have been adjusting to suit the transformed demand. For last Wednesday’s In Conversation

Breaking through the noise isn’t always about screaming. It can be about making the right statements at the right times in the right places. That was the lesson of last Wednesday’s In Conversation webinar, during which Fur co-founder...

For emerging beauty brands, there’s no single path to growth. For some indies, like sustainable skincare solution Common Heir, building up a strong direct-to-consumer presence and focusing on a sole-but-strong retail partnership with Credo has yielded dividends. The brand...

The onset of the pandemic accelerated many movements such as a shift toward digital, sustainability and touch-free operations that had begun to shape the retail industry before it, and they’ve largely been sticky in the two years since....

When K18 launched its biotechnology-powered hair treatment at the height of the pandemic less than two years ago, interruptions to brick-and-mortar retail gave it no choice but...