Expert Dialogue
Customers Are The Next Big Influencers
MAC’s upcoming collaboration with Patrick Starrr is the latest piece of evidence that big beauty influencers are now indistinguishable from traditional celebrities. They command mega bucks, sign contracts obligating them to specific content, are orbited...
Gay Timmons, Godmother Of Beauty Ingredients, Is Aghast At The Rise Of Class-Action Lawsuits
Gay Timmons’ dander is up. The founder of organic and specialty ingredient distribution company Oh, Oh Organic, and president of the Natural and Organic Health & Beauty Alliance (
Alex Thiersch Illuminates The Expanding Med Spa Retail Opportunity
In the Nineties, the Clintons ruled the White House, Victoria Beckham rose to fame as Posh Spice, Al Gore danced to the Macarena, the iPhone was a mere glimmer in Steve Jobs’ eye and Allergan started seducing Americans...
Devin Donaldson’s Sage Words Of Wisdom On The Subscription Model
Dollar Shave Club, Stitch Fix, Birchbox, Blue Apron, Scentbird and Petit Vour have vastly different businesses, but they’re all based around a similar premise: capturing customers for more than single purchases. Subscription models are an eminently...
Rachel Roberts Challenges Natural Beauty Brands To Take Marketing To The Next Level
For natural beauty brands, the past was far easier than the future will be. Stores are swamped with eco-friendly personal care options, and customers have plenty to choose from if they’re switching away from conventional beauty products. Rachel...
Shilpi Jain Explores The World Of Ayurvedic Skincare
In beauty, what’s ancient is new again. Ayurveda, the Indian healing system dating back more than 5,000 years that connects the mind and...
