Hair Product Companies Support Salons Impacted By The Coronavirus Crisis

The salon segment is far from emerging from the coronavirus crisis. While salons are or will soon be allowed to operate in 38 states, they’re a ways off from tending to clients in populous states such as...

Cloud Expands To Urban Outfitters, Modifies Marketing Amid The Pandemic

Amid the pandemic, Cloud is progressing, not transforming. “I don’t feel the need to heavily pivot,” says founder Faye Postma. Her budding brand’s focus on pain relief and foot care for women with busy lives remains unchanged...

Five Valuable Social Media Resources For Small Businesses

In normal times, small businesses play vital, but often unrecognized, roles in our everyday lives. From the local friendly florist to the pizzeria with delicious slices and the cute gift shop to the maker of our favorite bath...

What’s Happening At Indie Beauty Retailers? We Touch Base With Them About Reopening Plans.

More than half of states in the United States began to reopen this week. For stores, reopening procedures can take many different forms. To find out more about them, in this edition of Beauty Independent’s ongoing series posing questions relevant...

Self-Heating Mask Brand Popmask Set To Pop Into CVS And Target Stores

Louisa Booth’s entrepreneurial ventures are really popping. The former investment banker behind hair tie line Popband, self-heating mask specialist Popmask and forthcoming hand sanitizer brand Popfresh is making major retail moves amid the pandemic. Following its...