Makeup Brands Scare Up Halloween Beauty Sales
Makeup brands and retailers are expecting treats for their balance sheets this Halloween. With the National Retail Federation forecasting that U.S. spending for the spooky day will climb 8.3% to a record $9.1 billion, beauty companies morphing customers...
Fitglow Beauty Strikes Green-Hued Gold With Its Redness Rescue Cream
Eternal optimist Anna Buss can’t be soured. Although she moved to Florida from Canada just in time to be impacted by Hurricane Irma, she’s not indigent. “I make pretty stuff. How can I be mad?” declares the founder...
Seed To Serum Shuttering As Founder Steps Into New Career
Seed to Serum, an online plant-based beauty apothecary, is shutting its virtual doors. After months of pondering the fate of her business, founder Megan Schwarz has chosen to turn her focus away from the e-tailer to...
Keli Smith Sweetens The Natural Skincare Segment With Kaike
It only took $1,000 worth of organic ingredients, jars and labels for Keli Smith to launch Kaike with skincare that smells so good you almost want to eat it. Pronounced cake as in the sugary birthday...
Accelerator And Retail Mentorship Programs: Application, Attendance And Outcomes
If there’s power in numbers, then participation in an accelerator or retail mentorship program can be powerful for beauty brand founders facing the isolation, resource and manpower limitations, and dizzying array of unknowns that often...
