24 Bold Indie Beauty Predictions For 2024
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24 Bold Indie Beauty Predictions For 2024

There was no recession in 2023, but there was a clean beauty reckoning. Brands at the heart of the segment like Athr Beauty, Aisling Organics, Luxe Botanics and MUN announced closures as...
Move Over Cleanical: Medical-Grade Organic Products Could Be The Next Big Wave In Skincare
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Move Over Cleanical: Medical-Grade Organic Products Could Be The Next Big Wave In Skincare

Coming out of the pandemic, which propelled people to think hard about all facets of their health, interest in natural and organic skincare that’s also results-oriented and safe has escalated. The merging of these qualities led to the...
Brands Are Making Sure Women Aren’t Left Out Of Science’s Understanding Of Sexual Health
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Brands Are Making Sure Women Aren’t Left Out Of Science’s Understanding Of Sexual Health

As a female-centered category in a male-dominated world, sexual wellness has been understudied, but that’s changing rapidly.  Sexual wellness companies, universities, nonprofits and medical professionals are joining forces to increase scientific rigor in the...
Prestige Beauty “Wins” Black Friday As Holiday Shoppers Pounce On Deals
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Prestige Beauty “Wins” Black Friday As Holiday Shoppers Pounce On Deals

Reinforcing that it’s hard to resist a good deal, beauty registered robust sales performance over the Black Friday/Cyber Monday holiday shopping period as consumers busily scooped up gifts at discounted prices. In a LinkedIn post,...
Wellness For Quitters: Brands Are Modernizing Products That Help You Kick A Habit
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Wellness For Quitters: Brands Are Modernizing Products That Help You Kick A Habit

David Rentein started out as a social smoker, but his smoking became a regular habit while he was at the helm of successful meal replacement startup Soylent. When his fiancé told him he had to quit,...
Seeking A Cost-Effective Alternative To Digital Ads, Beauty Brands Hit The Road With Truck Media
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Seeking A Cost-Effective Alternative To Digital Ads, Beauty Brands Hit The Road With Truck Media

r R r R r R Beauty is taking to the road, with brands like Glossier, Jolie, Topicals, Pound Cake, BelliWelli, Le Mini Macaron, Nopalera, Saie, Tower 28 and Crown Affair adding...