Full Disclosure

Ritual’s Lindsay Dahl Navigates Deep Political Divides To Find Common Ground On Product Safety

Consumer safety advocate Lindsay Dahl, chief impact officer at Ritual and former head of mission at Beautycounter, starts her new book, “Cleaning House: The Fight to Rid Our Homes of Toxic Chemicals,” with a Target run...
Brand Report

Prioritizing Performance, Gen Z Consumers Name CeraVe, E.l.f. And Rare Beauty Products As Favorites, New Report Finds

CeraVe, E.l.f. Cosmetics and Rare Beauty are behind the products that gen Z shoppers mention most in conversations on consumer insights app Cafeteria as young beauty consumers prioritize product efficacy and purchase across...
Retail Report

Guys Are Confused About Skincare. A 19-Year-Old Launched Kleonne To Make It Simpler.

Kleonne aims to demystify skincare for confused dudes looking to build routines through careful curation, educational content and a straightforward user experience.  Launched on Sept. 23, the new British e-tailer offers...
Social Beauty

Aditya Madiraju On Brand Deal Red Flags, AI Content Creators And Influence That Endures

Content creator Aditya Madiraju’s love of makeup dates back to when he was 6 years old admiring his mother’s red lipstick, but it wasn’t until he moved from India to the United States in 2010 to study business...
Beauty Tech

This Smart Mirror Promises To Make Recreating Beauty Tutorials Foolproof

Many women have some version of Jacqueline Raich’s wedding makeup disaster story. She wanted to wear a spunky green eyeshadow look to her friend’s wedding in May last year and searched for the perfect online tutorial to recreate...