A $250 Serum For Twentysomethings? Revolve Says Absolutely And Brings In Pricy Scientific Brand Heraux

When Revolve was looking to extend its skincare offering for trend-savvy gen Z and millennial customers, the online fashion retailer selected Heraux’s $250 Molecular Anti-Inflammaging Serum. At first blush, a pricy anti-aging product doesn’t seem as...

What’s The Next Carol’s Daughter?

The confluence of COVID-19 and the Black Lives Matter movement has accelerated emerging multicultural haircare brands’ march against multinational conglomerates that have dominated the category for decades. Inspired by entrepreneurs like Madam C. J. Walker, the self-made millionaire...

How Luna Bronze Responded To Logistical Setbacks When Sales Spiked Amid The Pandemic

When the world was forced inside, Rhiannon Hall and Maddy Balderson didn’t know what to expect. Their 5-year-old Australian self-tanning brand Luna Bronze had been gaining steam before the pandemic with distribution at Mecca, Cult Beauty, Niche...

Boots’ Bestselling Acne-Busting Cleansing Bar Does Boffo Business At Ulta Beauty, Too

Two years ago, Philip Taylor kept stock of his brand Carbon Theory’s Breakout Control Cleansing Bar under his desk at the shopping center company Westfield, where he worked as a senior commercial acquisitions manager. During breaks, he...

Rob Robillard On QVC And HSN’s Search For The Next Big Indie Beauty Brand

Rob Robillard, VP of integrated beauty at Qurate Retail Group, parent company of television shopping channels QVC and HSN, is looking for another beauty superstar like Jamie Kern Lima of IT Cosmetics. He says, “We always believed that...

The Retail Experts Behind Navarro Discount Pharmacies Enter The CBD Segment With Karibo And Mintedleaf

Add Shana Lydle to the ballooning list of executives so confident about the potential of CBD that they’ve left conventional beauty companies for brands specializing in products with it. She joins industry veterans the likes of Roseann Fernandez,...

Swimwear Label Frankies Bikinis Dives Into Beauty To Produce A Beachy Glow For The Office, Club Or Couch

Brands from Victoria’s Secret to Tom Ford have leapt from clothing to beauty. An established apparel label can have a relatively smooth entry into the beauty category, if there’s synergy. Frankies Bikinis is about to find out...