Don’t Hide Your Brand’s Flaws And Other Invaluable Advice From Top CPG Investors

It takes more than a good product and robust social following to convince beauty backers to write massive checks, according to three leading investors. Those investors—Catharine Dockery, founder of Vice Ventures, Larry Kahn, founder and managing partner...

New Brand Swair’s Dry Shampoo Has Been Tested And Approved By Marathoners

Over the course of many miles, running pals and New York City marathoners Carrie Sporer and Meredith Krill have had plenty of time to commiserate about beauty problems. One that really bothered them was their inability to locate...

The Wellness Entrepreneurs Behind Prima, Ora Organic And Movita Organics On What Makes Their Brands Tick

During a global health crisis, it’s unsurprising that health has been foremost on consumers’ minds. As a result, wellness brands have been among the pandemic’s major winners. According to Nielsen, supplement sales in the United States...

Ex-Glossier Exec Henry Davis’s New Brand State Of Enters The Hot (Flash) Menopause Personal Care Category

Pandemic be damned. Arfa Inc., the incubator behind sweat products specialist Hiki, has launched State Of, its second brand in six months, with products tackling the effects of perimenopause and menopause. State Of joins a burgeoning...

Men’s Brand Founders On National Retail Expansion And Key Pivots

Men’s grooming is in the process of a makeover.  Once a one-note segment centered on basic hygiene products, a new crop of independent male-centric brands has established a strong grip on a growing number of men...

Five Things Indie Beauty Brands Need To Know Before Expanding To Africa

A Nigerian-American entrepreneur with experience in the beauty industry as a formulation expert, Dunni Odumosu leverages relationships in the American and African beauty industries to promote a two-way exchange of commerce and visibility. Below, she shares five...

Brzln Skin Enjoys Exposure On QVC And Expansion Into Body Care

Brazil is known for producing some of the most beautiful, sun-kissed supermodels in the world—a reputation that Wilson Chueire, founder of Brzln Skin, says was the catalyst for the...