Rachel Brown, Author at Beauty Independent

Brand Report

Ojai Wild And The Allure Of California In Scents

Janna Sheehan captures California in a bottle. The artisan perfumer’s new brand Ojai Wild revolves around pure botanicals sourced from her home state that are extracted for scents using a 17th-century tincture process,...

Brand Report

Fillaree Advocates For The Use And Reuse Of Beauty Packaging With Refillable Bottles

Alyssa Cherry is the sort of person who asks for a compost bin for her birthday. So, it’s no surprise she’s become an emerging force in bringing refillable products to beauty retailers. Fillaree, the brand...

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This Founder Left Corporate Life To Encourage Women To Indulge In Skincare

Gayatri Pradhan isn’t afraid to venture far to realize her dreams. A native of India, she set out for the United States to study and eventually settle. Once employed at large companies such as Deloitte and Unilever, she...

Core Concepts

How To Handle Retail Returns And Establish Online Return Policies

We’re sorry to report that no brands are perfect. Even those closest to perfection are likely to encounter occasional returns. Preparation for those returns is crucial for beauty companies to protect their bottom lines and reputations with retailers...

Retail Report

Coffee Skincare Specialist The Dirty Lamb Generates Retail Buzz At TJX Cos. Locations

Two weeks ago, The Dirty Lamb founder Ahlam Abbas quit her job as a NICU nurse to commit full-time to the skincare brand. The 25-year-old was emboldened by a purchase order from The TJX Cos., parent company...

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Petit Vour Soars By Setting A High Standard For Beauty Brands

For a vegan, Madeline Alcott certainly has a dogged animal instinct. She sensed that her personal quest to hold brands to ethical principles would resonate with consumers and pounced on the opportunity to set a high bar in...