Rachel Brown
Personal Care Consumers Go On Armpit Detoxes In Droves
From a young age, 34-year-old Zabana Essentials founder Shanell Edwards battled a finicky digestive system. To keep things running smoothly on the inside, she decided to eliminate gluten, and began ingesting activated charcoal and apple...
Valerie Grandury Found Skincare Success In the Aftermath Of Breast Cancer
The big C threw Odacité founder Valerie Grandury a curveball at age 45. She never imagined breast cancer would affect her. She had no family history of the disease. She had none of the typical risk factors....
Andrea Van Dam On Seizing The Amazon Opportunity
As entrenched beauty players sidestep Amazon, the e-commerce giant offers an unprecedented opportunity for indie beauty entrepreneurs. “It’s the new Walmart. For years, Walmart represented 30% to 40% of a brand’s business, and brands became beholden to...
Meet Jointly Wants To Be The Go-To Influencer Matchmaker For Natural Indie Brands
The Optimist Co. founder Devin Donaldson was frustrated by the lack of affordable tools to connect her emerging green cleaning products company with social media influencers who could spread the word about its room sprays,...
This Sibling Duo Started A Simple Skincare Line For Unfussy Guys
Evenprime founder Koh Kim’s younger siblings Andrew and Jason gave her a window into the secrets of the opposite sex, including that guys don’t grasp skincare the way women who’ve been scouring beauty aisles since their pre-teen years...
Meet The Beauty Industry’s Newest Hyphenates: Founder-Farmers
After three years of pining for land away from the city where she could tend to herbs and bees, Province Apothecary founder Julie Clark last month purchased an over 40-acre organic farm two hours from her brand’s...
The Lowdown On Logistics
Logistics is arguably the most important aspect of a beauty brand’s business. After all, what’s more important than getting your products in the hands of customers? “It’s essential to get delivery right because your customer will remember it...
