Taylor Bryant
5 Expert-Approved Tips For Making Beauty Marketing Work In 2025
Raw or polished content? Influencer-led or consumer-centered? Scripted or spontaneous? Beauty brands are facing a flood of tough choices in their efforts to create memorable, efficient and relevant marketing in a multi-modal environment. At Beauty Independent’s...
Aïza Raises $3M Seed Round To Take Middle Eastern Beauty Global
Dubai-based beauty company Amaani has closed a $3 million seed funding round to expand its first brand, Aïza, across the Middle East and lay the groundwork for growth outside of the region. “The Middle East...
5 Investors Share Their Favorite Brands From BITE New York 2025
If CXT Investments founder Tina Henry Bou-Saba had to pick one word to describe the brands at BITE New York 2025, it would be fun. “There was a lot of color, whimsical design, playfulness and a real sense of...
After Raising $6M Series A, Caldera + Lab Rebrands And Readies For Ulta Beauty
Caldera + Lab has undergone a rebrand as it gears up for its arrival at Ulta Beauty as part of the beauty specialty retailer’s forthcoming marketplace. CEO and founder Jared Pobre tapped Jane Smith Agency, which...
How Beauty Brands Can Address Shea Industry Inequities
Nigeria has imposed a six-month ban on the export of raw shea nuts with the goal of boosting local processing and ensuring more of the ingredient’s value stays in the country before it’s shipped abroad. The stakes...
Why Topicals’ Olamide Olowe Risked Her Own Money On A Culturally-Attuned Brand Holding Company
After E.l.f. Beauty’s up to $1 billion purchase of Rhode, headlines broadcast that it’s maneuvering to become the L’Oréal of the future. But it’s not the only one aspiring to be a brand holding company for...
International Brands Suspend US Shipping As De Minimis Ends, Brace For Major Impact
With the United States set today to eliminate an import levies loophole that has allowed for small e-commerce deliveries from around the globe, many international postal services are cutting off services to the country and international indie beauty...
