Brand Report
Pureskin’s Gen Z Founders’ Vulnerability Drives Early Success In the Tough Skincare Market
Co-founders and brothers Brandon and Bryan Chu’s willingness to be vulnerable about acne, a condition embarrassing for many, allowed them to break into the skincare business and break through with consumers, with their brand Pureskin...
New Tween Mom-Founded Gen Zalpha Brand Saint Crewe Is All About Age-Appropriate Skincare
During a Sephora trip with her 10-year-old daughter in January last year, evidence of the lure of adult skincare to tweens was all around Erin Piper. “I needed a concealer, and it was slammed,”...
Celebrity Beauty Brands Are Bigger Than Ever—But Their Growth Is Slowing
Notwithstanding a few epic busts (Jared Leto’s lifestyle brand Twentynine Palms shuttering less than a year after launch and JLo Beauty’s Sephora eviction), celebrity beauty brands are bigger than ever. They surpassed $1 billion in sales for...
Plantkos Rebrands To Showcase Pharmacist Heritage And Upscale Design
After four years on the market, Plantkos has rebranded by elevating its design and foregrounding its pharmacist roots. Founded by pharmacist Sejal Patel, the skincare brand’s communication is now prioritizing her expertise and the scientific data behind...
Rosen Skincare Founder Starts Manufacturer And Formula Developer Flora Studios For Emerging BIPOC Brands
Rosen Skincare founder Jamika Martin has started Flora Studios to offer behind-the-scenes services for BIPOC beauty entrepreneurs, including formulation and manufacturing. For manufacturing, the Austin-based boutique product developer and production company’s minimum order quantity is 500...
Beauty Independent Launches C-Suite Summit In Las Vegas Next Month
Beauty Independent is introducing C-Suite Summit, a two-day executive retreat designed exclusively for leaders scaling the beauty industry’s most ambitious brands. Taking place April 7 to 8 at the Durango Resort...
