Full Disclosure
Courtney Adeleye On Selling The Mane Choice And Launching New Brand Watch & Sea At Target
When Courtney Adeleye sold her brand The Mane Choice, which reached $100 million in sales and 60,000 retail doors in six years, to MAV Beauty Brands in 2019 for $61.5 million, she was in her late 30s,...
Outgoing Ilia CEO Lynda Berkowitz On Successfully Working With Brand Founders
After more than 30 years in the beauty industry, including eight at Ilia, Lynda Berkowitz handed over the CEO reins at the clean beauty brand last Friday to Paul Schiraldi, former CEO of Murad, and...
How Sidia Is Controlling Its Fate With A Choosy Fashion-Adjacent Distribution Strategy
In the unpredictable beauty industry, emerging brands that control their own destiny without being whipsawed by the whims of big retailers or investors have the upper hand. Sidia, a 2-year-old clean body care...
Meet The Supply Chain Expert Making Sure Products Get To Sephora Shelves On Time
When beauty entrepreneurs are simultaneously giddy and terrified about the prospects of launching their brands at Sephora or Ulta Beauty, often one of their first calls is to Hae CPG. Named for the verb “do” in Korean,...
Redoux Co-Founder Asia Grant On Her NoLIta Perfume Tours And Scents That Have NYC In A Chokehold
Encouraged by her co-founder, Alejandro Cuevas, at the scent brand Redoux and the obsessive #perfumetok community, Asia Grant uploaded a 15-second video last month introducing Social Scent Club tours of NoLIta fragrance stores, and 150 people...
Your Favorite Founder’s Favorite Fractional CFO On The Power Of Knowing Your Numbers
In a tough funding environment, having a firm grasp on finances can be a superpower. Fractional finance firm Crew Finance works with brands, including a slew of beauty brands such as California Naturals, Standard Procedure,...
