Refillable Brand Fussy Says It Will Stop 1M Plastic Deodorant Containers From Entering The Environment

Before Matt Kennedy and Eddie Fisher established refillable deodorant brand Fussy, they worked in marketing for “the bad guys” at agencies such as Grey London and Wieden+Kennedy. In their marketing support roles, the pair grew increasingly frustrated...

Viviq Skin Health Uses Bioactive Technology To Address Scarring—And Everyday Skincare Concerns

In 2017, Andrea Nye was in a horrific accident on the New York City subway. She emerged from it with 32 stitches across her face—and a new lease on life. “I felt really good inside,” says Nye, president...

Pai’s Sarah Brown On Funding A Growing Brand, Renaming Products And Why Organic Skincare’s Moment Is Due

Pai Skincare is proof there’s no set-in-stone way to finance and grow a beauty brand. While venture capital has poured into the beauty industry, the London-based skincare brand has interspersed institutional funding with bank debt. Recently,...

“The Band-Aid Of Hair Fragrances”: This New Brand Wants To Make A Niche Product Not So Niche

As she considered developing a beauty product, Eat. Sweat. Undress. founder Alexia P. Hammonds asked herself a question that’s been asked by countless beauty entrepreneurs: “Coming out of the gate with a limited budget, how am I...

“Tired Of Being The Best-Kept Secret:” How Cult-Favorite Curly Hair Brand Inahsi Naturals Is Getting To The Next Level

For many beauty entrepreneurs, the beauty industry offers an escape valve from an industry or job that, for whatever reason, isn’t right for them. Prior to entering the beauty industry, Rhonda Marshall was a high school chemistry teacher,...

Booni Doon Seeks To Dispel The Myth That Sustainable Skincare Is Out Of Reach

In 2019, while Pooja Ganesan was working long hours as an investment banker on Wall Street, skincare became her go-to form of stress relief. Every Sunday, she would tend to her complexion as a form of self-care—and she...