Beneath the Surface

As States Pass Anti-Trans Legislation, Beauty Brands Are Vocal In Support Of Trans Rights
Although it’s not even halfway over, 2021 has been an unprecedented year for legislation to curb the rights of transgender people. The legislation includes and goes far beyond restrictions on bathroom access, which were at the center...

A Cosmic Guide To June 2021: Horoscopes For Beauty Entrepreneurs
June begins on the heels of a full moon lunar eclipse and Mercury retrograde, and will feature a new moon solar eclipse early in the month. Find ways to recalibrate the mind. It’s been a dizzying...

The Branded Beauty Store Is Back
In December 2020, Laura White, co-founder of cannabis beauty and wellness brand Soul Addict, felt like she was finally coming up for air for the first time since the pandemic hit the United States. When...

A Cosmic Guide To May 2021: Horoscopes For Beauty Entrepreneurs
We in countries with robust vaccination rollouts are cautiously making our way back into spaces with others as public mask mandates soften, but there are many who still resist the changes made over the last year and refuse...

What Does Being “Black-Owned” Mean In 2021?
In late May 2020, in the midst of the worldwide Black Lives Matter protests following the murder of George Floyd, gaping racial disparities in COVID-19 care and deaths, and economic uncertainty, fashion designer Aurora James was social distancing...

Forget Luxury: Value Retail Is Where The Beauty Boom Lives
Manny MUA, aka makeup artist Manuel Gutierrez, was downright giddy making his way to Dollar General, a store he had never previously visited, for a recent beauty haul. When he entered, he was pleasantly surprised to see...