Social Beauty
The Five Best Social Media Resources We Spotted This Week
We might have to give up on the idea of a static new normal. For businesses, there’s a rapidly shifting reality as the pandemic’s impacts evolve, and it’s unlikely to pause soon to allow for much reflection. To...
Five Valuable Social Media Resources For Small Businesses
In normal times, small businesses play vital, but often unrecognized, roles in our everyday lives. From the local friendly florist to the pizzeria with delicious slices and the cute gift shop to the maker of our favorite bath...
IBMG Communications Expert Cassandra Boler’s Five Funny And Inspirational Social Media Picks From This Week
Communication and social interaction play vital roles in human life. They underpin how we share information and build relationships. Adhering to social distancing and stay-at-home orders has forced us to completely rethink how we communicate and interact.
Five Social Media Trends IBMG Communications Expert Cassandra Boler Spotted This Week
As individuals, families, friends and businesses, we’re coping with and adjusting to the global pandemic in very different yet similar ways. Although it can be overwhelming at times, social media helps unite us as we navigate the crisis...
TikTok Creators On Popular Beauty Posts, Brand Partnerships And Dancing For Views
When even Prince Charles is possibly frittering away quarantine minutes watching frivolous TikTok posts, it’s pretty clear the social media platform has turned into a global pop culture craze. The Duke of Cornwall may have been one...
Here’s What Indie Beauty Brands Should Be Thinking About Before Making A Quarantine-Timed Jump Onto TikTok
Before the coronavirus crisis, TikTok had emerged as the newest “it” social media network with an estimated 800 million monthly active users worldwide and a quarter of Americans aged 12 to 34 years old swiping through...
