Rachel Brown
The Beauty Marketplace Steps In When Picking A Product From An Indie Brand Gets Tough
With thousands of indie beauty brands available, it’s difficult to find the right one for you – and that’s where The Beauty Marketplace comes in. The new platform is designed to pair customers with products from indie...
Latina-Led Honey Baby Naturals, Which Has Gone Into Walmart, Target And More, Is Breaking Down Barriers At Mass Retail
Honey Baby Naturals is pushing family-focused hair and body care to the fore at mass retailers. The rising brand has rolled out to 1,200-plus doors, including around 200 at Walmart, 100 at Rite Aid, 300 at CVS...
The Better Skin Co. Betters Its Retail Reach With A Nationwide Launch At Ulta Beauty
Fourteen years ago, Natalya Rachkova moved to the United States from Uzbekistan. Now, her brand The Better Skin Co. is moving across the U.S. into Ulta Beauty stores with a recipe rooted in the old country. “I came...
Gressa Skin Sorts Through How To Grow And Remain The Same
The green beauty sector is filled with successful brands that started from humble beginnings. Gressa Skin is one of the more poignant examples. A Russian refugee who escaped severe anti-Semitism to settle in the United States during...
Hero Cosmetics’ Mighty Patch Is Fighting Pimples And Winning Over Retail Partners
The latest accessory that’s all the rage has nothing to do with jewelry, handbags or shoes. It’s acne stickers from Hero Cosmetics. The rising brand’s Mighty Patch zit remedy entered Anthropologie in January, and is set to...
In OWA Haircare’s Vision For Future Showers, Water Comes Out Of Shower Heads But Isn’t In Shampoo
The future of dry shampoo is in the shower, at least according to OWA Haircare. The yet-to-be-launched brand has a vision to remake liquid hair-care products in dry powdered formats and the funding to bring that vision...
Gallinée’s Cleansing Bar May Be The Most In-Demand Soap On The Planet From An Indie Beauty Brand
While Gallinée founder Marie Drago was riding a bus during an otherwise unspectacular February evening, she checked her young brand’s website on her phone and noticed it had received 6,000 hits. The catalyst for the traffic spike...
