Beauty’s Modern New Intimacy

In 2025, intimate care is everywhere, with no area of the body overlooked. While some bearishness has emerged about sexual wellness after retailers and investors were bullish on it in the 2020s, the...

TikTok-Favorite Hair Accessories Brand Sleepy Tie Enters Ulta Beauty After Initially Staving Off Retail

After hashtag #sleepytie crossed 200 million TikTok views, Sleepy Tie, the brand behind the viral hair-preserving satin double scrunchie that protects and prolongs blowouts, has made its retail debut at Ulta Beauty. Sleepy Tie...

“A Sign You Are Innovating”: Mirai Clinical Founder Koko Hayashi On Two “Shark Tank” Appearances With No Deal

Six years after failing to secure a “Shark Tank” deal for app and sleep tape seller Koko Face Yoga, founder Koko Hayashi was back on the ABC pitch contest television program Friday with another business, Mirai...

By Rosie Jane’s Reimagined Every Day Collection Does Status Body Care Without Status Prices

With a reimagined collection, By Rosie Jane is giving high-end body care without high-end prices. Named Every Day, the essential oils-driven masstige collection features the clean fragrance brand’s body care products—Body Wash, Body Milk,...

Touchland, The Brand Behind Status Symbol Hand Sanitizers, Sells To Church & Dwight For $700M

Touchland, the brand that made hand sanitizer cool, has reeled in a cool $700 million in a sale to Church & Dwight, demonstrating that, even in a trepidatious climate for beauty deals, prime assets can...