How Aluminum-Free Deodorant Brands Are Holding Up During The Pandemic

Beauty editors differ on Fenty Skin, but they’ve come together on one recommendation amid the pandemic: Now is the time to try natural deodorant. Mostly away from the office, people don’t have to worry they’ll...

For New Brand DEW Mighty, Great Skincare Shouldn’t Come At An Environmental Cost

DEW Mighty is giving skincare a sustainable makeover. The new brand from beauty industry consultant Tiffany Buzzatto, a veteran of behind-the-scenes contract manufacturing and chemical supply, has kicked off with Bloom, a water- and plastic-free jelly...

New DTC Sexual Wellness Brand Champ Is Breaking Condom Taboos

Buying condoms can be pretty cringey. Champ wants to change that. Launching today, the direct-to-consumer sexual wellness startup creates premium condoms and lubes customers can have delivered discreetly to...

What Indie Beauty Brand Founders Make Of Cancel Culture

In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 21 founders and executives: What are your thoughts on today’s cancel and call-out culture, and is it something you think about when presenting...

This New Beauty Brand Wants Your Makeup Routine To Be Totally Biodegradable

While Lillian Childress was working two years ago at startup HomeBiogas developing a toilet that turns waste into renewable energy for cooking to reduce people’s environmental impacts, purchasing virgin plastic-encased lipstick and blush seemed totally incongruous. “I...