How Beauty Brands Are Responding To Mental Health Struggles Exacerbated By The Pandemic And Ongoing Racial Inequities

Almost exactly a year into the coronavirus public health crisis that’s limited human interaction, damaged the economy and ballooned the daily burden on women, the toll on mental health has reached epidemic levels. According to a data collected...

After Over 50 Years In Business, Heritage Store Undergoes Its First Rebrand And Enters Target Doors Nationwide

Heritage Store was doing spiritual skincare before it was cool. It’s very au courant these days for beauty brands to have a mystical aspect to their identities. Many sell crystal-infused formulations, cast spells...

Founders And Executives Share How Often Their Beauty Brands Launch Products

In this edition of Beauty Independent’s ongoing series posing questions relevant to beauty entrepreneurs, we ask 19 brands founders and executives: How often do you launch new products, and what are the reasons for the product release cadence?

Why Alchimie Forever Waits A Year And A Half Between Product Launches

When Alchimie Forever introduces Kantic Light Clarifying Cream later this month, the skincare and body care brand will reach 17 stockkeeping units. While that may seem like a fairly sizable number, it hasn’t arisen from repeatedly releasing...

Biography Tells Its Story Of Active Face Oils At Clean Beauty Retailer Onda Beauty

When Linda Alixe Thompson launched Olie Biologique in 2012, its face oil forte was an anomaly in an American market that considered oils a strange proposition for skincare. In the ensuing years, face oils became so commonplace...