Emma Sandler
Why Your Ads Aren’t Converting—And How Connected Commerce Fixes It
Despite social media’s ability to bridge people and places across platforms, the advertising ecosystem remains highly fragmented, inhibiting consumer brands’ ability to find and convert customers. But connected commerce has quickly risen to the forefront of branded social...
Apothékary Lands $16M To Fuel Retail Growth And Product Innovation
Apothékary has raised $16 million in fresh funding, with $10 million coming from venture capital and $6 million from debt financing, as it accelerates retail expansion and ramps up product innovation. The funding,...
Lilac St. Brings In New CEO As It Eyes $20M In Sales
Lilac St. is hitting the gas pedal on growth. Founder Alicia Zeng has appointed Brianne Moore Price as CEO of the six-year-old at-home false eyelash brand, tasking her with leading it into its...
Beautycounter Alums Revamp Climate-Focused Atmosphera With Hybrid Direct-Sales Model
Atmosphera, the revamped Canadian climate-adaptive skincare brand, has launched in the United States with Beautycounter veterans Katya Johnson, Christi Hucks and Mia Davis at the helm as they seek to reinvent direct selling through a modern affiliate...
Lyma’s Luxury At-Home Laser Devices Power A $48M Business
The beauty device market is notoriously tough, with high upfront development costs, tricky margin profiles and the reality that many products end up unused in a customer’s bottom drawer or are returned. Lyma, which started with...
Peter Thomas Roth Faces Growing Backlash After New Epstein Emails Are Released
The backlash facing Peter Thomas Roth is intensifying as influencers and consumers publicly distance themselves from the skincare brand following renewed scrutiny of emails in which the company’s namesake founder corresponds with deceased convicted sex...
