Rachel Brown

“Truly Conscious Capitalism”: New Store Undefined Collective Focuses On Brands Created By Women And Minorities
As a beauty entrepreneur, CBD trailblazer and woman of color, Undefined Beauty founder Dorian Morris is keenly aware of the difficulties indie brands, especially ones rising out of underrepresented communities, face getting their products in front of...

A Cleanse That’s Made For Your Mouth: Alka-White Unveils A Five-Day Oral Health Reboot
Alka-White is here for mouths that need a reboot. Founded by holistic dentist Lewis Gross and his son Arden Gardell, the recently revamped brand has developed a five-day cleanse to balance oral pH for fresh breath, strong...

P&G Veteran Francesco Urso’s New Brand The Wolf Project Draws Men Into The Sheet Mask Craze
Francesco Urso, founder of men’s skincare brand The Wolf Project, considers himself the average man. “If I enjoy skincare, I feel my friends will enjoy it and, if I go beyond my friends, there’s a bigger market,”...

How Clarisonic Co-Founder Robb Akridge Is Prepping For His Return To The Beauty Device Category
The buzz Robb Akridge is generating isn’t from his Clarisonic. The co-creator of the iconic facial cleansing brush is returning to the beauty device segment early next year with a new brand that he’s readying to take...

KVossNYC Founder Kristin Voss On What It’s Like For A Small Brand To Enter Beauty Boxes
For voracious beauty shoppers, subscription boxes are unparalleled vehicles to sample brands they may not run across during their usual trips to stores or virtual visits to sites. For brands, gaining access to those shoppers can be a...

An Inside Look At The Making Of The Clean Beauty Seal At QVC And HSN
A little over a month ago, QVC and HSN introduced a clean beauty seal designating cruelty-free skincare and makeup brands avoiding a host of hot-button ingredients in their formulations, including sulfates, parabens, triclosan, coal tar, talc,...

“For The Type A Person”: Ana Rosenstein Created CBD Vitamin Brand Kaleidoscope To Work As Hard As She Does
New CBD vitamin brand Kaleidoscope is out to put the stoner stereotype of cannabis users to rest once and for all. “CBD is not some weird hippie dippy product. It’s for the Type A person who needs...