Rachel Brown
Nordstrom Joins The Wellness Movement With New Outposts Dedicated To Aromatherapy, Supplements, Sleep And Self-Care
Nordstrom Inc. is on a health kick. The department store retailer is introducing so-called Well Beauty outposts to 38 stores on Jan. 11 filled with aromatherapy, supplement, sleep and self-care merchandise. Already online, the 22 brands that will...
Girlactik Wins Over Riley Rose With Social Media Approval
If there’s any question whether Riley Rose is listening to its customers, Girlactik should put it to rest. In the fall, the Forever 21-owned beauty retailer asked followers on Instagram to name the brands they’d like to see at...
Me Time Isn’t Only For Grown-Ups: C’est Moi Makes Natural Beauty Products Just For Girls
You don’t have to be 18 to go clean. On Jan. 21, tweens and teens will be able to head over to Target’s website to check out a new brand called C’est Moi that’s designed to meet...
Hand In Hand Has A Bold New Look To Go With Bold Distribution Ambitions
Hand in Hand is downsizing to upsize. The socially-conscious soap brand streamlined its assortment and tweaked its look to make a bigger impact as it grows at big retailers and draws younger shoppers. In November, Hand in...
Non Gender Specific Is Launching Skincare That’s Sex-Chromosome Blind
Andrew Glass never viewed merchandise as particularly masculine or feminine. “I’m a male, and I’ve never questioned whether I identify as male, but I’ve had the mentality since I was a kid that a product is not associated...
This Entrepreneur is Building A Brand That Supports Emotional Balance With A Few Sniffs
When Lara Morgan’s hotel amenities business Pacific Direct Ltd. took her thousands of miles away from home day after day, she relied on aromatherapy to surmount the toughest moments. “I believe we can be brave...
Jessica Morse of Bare Beauty Bares All About Product Reviews, Brand Partnerships, Effective Pitches And The Instagram Algorithm
Bare Beauty creator Jessica Morse is the natural beauty blogger of choice for readers who aren’t deceived by BuzzFeed clickbait. She takes a careful, considered approach to product recommendations, and isn’t as wowed by social media speed and...
