Rachel Brown
Politics Getting You Down? Step Into Take Care For Reenergizing Me-Time
In the political battlefield of Washington, D.C., respite seems called for—and Take Care is offering it. From accomplished clean beauty merchant Becky Waddell,...
31 Questions To Ask Yourself Before Launching A Beauty Brand
Plenty of people have lost their shirts – and shoes, stockings, socks, slacks and much more – emptying money into launching beauty brands that have gone belly up. Beauty Independent doesn’t want that fate for any entrepreneur. We...
Vow Beauty Delivers Serious Skincare That Doesn’t Take Itself Too Seriously
Tangie Griffin proves serious skincare doesn’t require an AARP card. The 36-year-old sought out advanced remedies long before marionette lines and crow’s feet typically set in, and even formulated her own under the brand
Will Fragrance Be The First Non-Gendered Beauty Category?
Before she could purchase perfumes herself, Wendi Berger would nick her father’s Eau Sauvage from Christian Dior, a fresh citrus men’s cologne deepened by a woody vetiver base. “I wasn’t attracted to super floral girly scents,”...
Clove + Hallow Aims To Be The MAC Cosmetics Of Clean Beauty
Watch your back, MAC Cosmetics. Clove + Hallow is coming for you. Atlanta makeup artist Sarah Biggers and her clients are huge fans of MAC’s intense pigments, diverse shade assortments, unapologetic artistry and not-so-exorbitant prices....
Body Positive: Palermo Body Rides Retail Into The Black
It pays to be liked and, right now, stores really like Palermo Body. The brand’s slamming social media, sophisticated stripped-down packaging and purposeful natural formulations compelled Anthropologie, Goop and Neiman Marcus to seek...
How To Price A Beauty Product
There’s nothing more basic and more complex than pricing products. Prices can be the difference between profit and loss, and communicate to consumers a brand’s positioning in the crowded beauty marketplace. Stumble on either the financial or...
