Full Disclosure
Reverie’s Indie Rocker Chic Kicks Natural Hair Care Up A Notch
Reverie founder Garrett Markenson injects an indie rocker sensibility into a natural hair care segment that’s often high on the granola quotient. The brand’s stark black-and-white packaging and single-word product names are so chic that
This Doc Prescribes Indulgent Soaps, Scrubs And Soaks That Are Good For You And The Planet
Sarah Villafranco doesn’t only play a physician in blog posts. The Osmia Organics founder is a real-life ER doc who took an unusual turn into soap making and wound up creating a natural beauty brand stocked by Credo,...
Mermaids And Natural Ingredients Are Much More Than Merely Trends To The Founder Of Captain Blankenship
Like an acrophobe becoming a helicopter pilot, Jana Blankenship overcame fragrance sensitivity to build the beauty brand Captain Blankenship. The trick to surmounting her scent incompatibility was switching from synthetic to natural ingredients. Captain Blankenship aims to...
Scrupulous Sourcing, Careful Store Selection, Spam Email And A Single SKU Spark The Rise Of Vintner’s Daughter
Much of the skincare on the market is the equivalent of boxed wine. Its contents are of questionable origins. It might get the job done in a pinch, but doesn’t inspire loyalty. It’s a disposable buy and looks...
Joséphine Cosmetics’ Sultry Organic Beauty Products Would Make Their Namesake Proud
It’s a bold move to christen a brand after beloved performer and fearless activist Josephine Baker. Sholayide Otugalu, owner of Joséphine Cosmetics, is confident her two-year-old makeup brand can live up to the name. The Brooklyn-based self-taught makeup artist felt...
This Recovering Alcoholic Is Motivated By Her Personal Struggles To Build A Big Beauty Brand
Some people have success handed to them, and others have to snatch success for themselves. From Molly With Love founder Molly Beane is a prime example of the latter. She overcame disadvantages in her youth and personal demons...
