Beneath the Surface
Why Mother’s Day Could Be Particularly Big For Beauty This Year
On Sunday, Beryl Solomon doesn’t simply want a card or cute drawing to mark Mother’s Day. “Hey, partner or kids, if you are online, make some of that online time about me. I don’t want a big gift,...
Airless Pumps And Large Sizes: How The Pandemic Is Shaping Beauty Packaging
There may be no other period in history in which packaging has received as much consumer attention as it has during this pandemic. The mysteries lurking on the exteriors and in the interiors of merchandise have put it...
Is Safe Beauty The New Clean Beauty?
In the years leading up to the pandemic, the clean beauty trajectory had been one of unmitigated progress. In 2010, The Detox Market first popped up in Los Angeles, and Follain and Credo started three and five years...
The Steps Five Indie Beauty And Wellness Entrepreneurs Are Taking To Persist And Prosper Today
Indie beauty and wellness brands are anything but idle amid the pandemic. The United States federal government hasn’t lent them much of a hand. About 5% of American businesses have so far received loans under the Small Business...
Beauty And The Pandemic: What The Numbers Say
The beauty industry is in uncharted territory, but data gives it some sense of the lay of the land. The challenge for big and small players is to identify lasting trends from the analytics documenting...
CBD Product Sales Climb Amid The Pandemic As Consumers Look To Soothe Their Anxiety
Festivals are being called off this 4/20, but the cannabis beauty and wellness sector has plenty to celebrate on the unofficial holiday. E-commerce sales of products with CBD are climbing as uneasy consumers are turning to them to...
