Beneath the Surface
Smudging, The Ancient Cleansing Ceremony, Has Sparked The Most Millennial Of Modern Fragrance Trends
In an age when cars drive themselves, robots clean floors and faces unlock phones, a large portion of the population (read: millennials) has suddenly become enamored with all things ancient. Smudging is case in point. Once considered the...
The Business Of Shelfies: Why Skincare Companies Are Looking Inside Medicine Cabinets To Grow Their Brands
Athena Hewett will be the first to tell you that she’s far from a social media devotee. Prior to founding San Francisco-based skincare company Monastery a year and a half ago, she rarely used Instagram or Facebook....
Beauty Brands Navigate The Legally Murky Waters Of Selling CBD Products Online
On Feb. 19, CBD chocolate maker Not Pot sent an email to customers that ironically may have caused them to want more of the company’s hemp-infused heart-shaped treats. “It’s come to our attention (and disappointment) that our payment...
Is There Room For Synthetics In The Natural Perfume Segment?
When Cat Chen developed Skylar Body, it was imperative to her to control every element along the supply chain from packaging peanuts to organic sugar cane alcohol perfume bases. She obsessed over the natural compounds that provide the...
Roll Tide: The Surprising Ascent Of An Ancient Beauty Tool
Beauty brands like Nu Skin, Foreo, ReVive, Dermaflash and ZIIP have introduced Star Treky devices that promise to smooth and brighten skin texture with LED lights, microcurrent technology and digitized dermaplaning. Despite the high-tech hoopla, it’s...
Happy Galentine’s Day: The Empowering Holiday Powers Beauty Purchases
Three years ago, Boxfox assembled Galentine’s Day offerings without much expectation for how they’d do. COO and co-founder Sabena Suri figured the unofficial holiday gave the personalized gift box company a chance to applaud women...
