Fragrance’s New Modern Voice: Who Is Elijah Extends Global Reach With US Entrance Through Revolve
Who Is Elijah traces its roots to Coachella, where founder Raquel Bouris first fell in love with a fragrance oil that sparked her idea for the brand. It feels fitting, then, that seven years later, the Australian...
Hemorrhoid Care Gets A New Look As Emerging Players Challenge Legacy Brands
The marriage of beauty and wellness has engulfed butt care, a category maturing to the next stage as brands move beyond cosmetic concerns to target specific conditions like hemorrhoids, constipation and anal fissures. The move marks an evolution...
From Two Fragrance Veterans, Fascent Wants You to Find Your Fragrance Vibe
After years in the beauty industry, Fanny Descamps and Edwina Réthoré felt niche perfumery had become elitist, static and disconnected from real life. Descamps says, “It was often beautiful, but distant, hard to access and hard to understand.”...
KKT Labs’ Answer To Beauty’s Innovation Drought
While the beauty industry launches tens of thousands of new products each year, very few are revolutionary, and genuine breakthroughs have become increasingly rare. The problem is exacerbated by large beauty conglomerates’ pressing operational challenges, the small...
Gently Soap Gears Up For Walmart Launch After “Shark Tank” And “Oprah’s Favorite Things”
In just two years, Atlanta native Kristen Dunning has gone from making soaps in her dorm room to seeing her brand, Gently Soap, featured on “Shark Tank,” spotlighted on “Oprah’s Favorite Things” and now landing at Walmart....
