
Biomilk’s Valerie Casagrande Is Banking On Good Bacteria To Build A Great Skincare Brand
Milk does skin good. That’s the premise of Biomilk, a probiotic-propelled beauty brand created by veteran marketer Valerie Casagrande. Not yet a year old, Biomilk is making headway in e-commerce driven by a growing hunger for helpful bacteria, eye-catching...

Plant Apothecary’s Retail Network Blooms At Home And Abroad
Plant Apothecary’s retail distribution network is flowering. The high-design unisex skin and body care line recently reached Rue21 stores and Macy’s online after entering Target, Dermstore, Free People and CB2 over the last two years. Plant Apothecary’s expansive...

Lesley McIntosh Returns To The Beauty Industry To Spotlight Indie Brands
Lesley McIntosh couldn’t shake the beauty industry. While occupying marketing and branding posts at L’Oréal and Procter & Gamble, she put her stamp on personal care aisles by shaping Gillette Venus, and L’Oréal Paris Age Perfect and Men’s...

All Some Consumers Want For Christmas Is Self-Care And Compassion
Making merry through mindful gifting.
Three years ago, Aromatherapy Associates global CEO and chair Tracey Woodward and her two kids decided it was better to...

Brenda Brock Brings Farmaesthetics’ Kitchen Chemistry To Japan This Spring
Farmaesthetics is significantly expanding its global footprint in the spring when a new distribution partner will introduce the brand to Asia. The plan for Farmaesthetics’ expansion into Japan was born in the treatment room. “My now-partner, Mariko Suzuki,...