New E-Tailer Adaya Beauty Makes It Easy For Black Women To Purchase The Products Right For Them

When Chelsy Gray goes to her local drugstore or beauty specialty store, she doesn’t always find the right product for her. There may be one or two options addressing her needs in a product category and, if those...

New Culture-First Beauty Marketplace Geenie Is All About Community

There are no purposeless beauty purchases at Geenie. The online marketplace by marketer Chana Ewing, author of children’s book “An ABC of Equality,” who shut down its precursor Geeniebox in December, carries products from independent Black-,...

New Online Marketplace Beautyocracy Democratizes Indie Beauty For Clean Skincare Consumers Of Color

In 2015, Auja Little had a fateful foray into at-home relaxer that caused her to lose a big chunk of hair. Never especially interested in beauty before, the experience prompted Little to transition to natural hair and search...

This Clean Skincare Subscription Service And E-Tailer Is Creating A Comfortable Space For Women Of Color

In a clean beauty arena that hasn’t been overly responsive to women of color, skincare e-tailer and subscription box service Glory offers a welcoming refuge. “We’ve still got a long way to go,” says founder Alisia Ford,...

New Beauty Subscription Service SelfE Box Celebrates Black Girls

Kelly Smith Beaty long dreamt of launching a magazine for Black tweens and teens. “For me, that began as a girl, when I was a Seventeen subscriber,” she recounts. “I used to love getting it because that was...

What It’s Like To Reopen A New York City Wellness Business In The Midst Of The Pandemic

For the past four months, the city that never sleeps has been in a virtual commerce coma. Restaurants, gyms, stores, salons and spas closed in mid-March due to COVID-19, leaving New Yorkers seriously behind on their personal maintenance....