Rachel Brown
LilyAna Naturals Makes A Big Move Beyond Amazon With A Nationwide Rollout At CVS
Hey TikTok-fueled CeraVe, a new player on retail shelves has its sights set on “switchin’ the positions” in the skincare market with you. LilyAna Naturals strives to be hottest drugstore beauty property at local pharmacies throughout the...
What Leah Wyar Is Doing To Make Beauty Site Byrdie Fly
When Leah Wyar decided to move from Hearst to Dotdash nearly three years ago, she didn’t really know what she was signing up for. That’s because the media company hadn’t yet revealed its acquisition of beauty website...
This New Brand Already Has Discerning New York Brides Singing Its Praises
At 15 years old, Brittany Lo started a mascara line called B.lo Cosmetics with a $2,000 loan from her grandmother. “I spent $300 on my logo, and that was that. I still have mascara tubes from it at...
If Beauty Is Serious About Sustainability, Contract Manufacturers Have To Commit To It. Voyant Beauty Is Doing Just That.
The behind-the-scenes greening of beauty factories has gone largely unnoticed. Voyant Beauty wants to change that. In a first for large-scale beauty manufacturer in the United States, the company has undergone an environmental, social and governance...
The Future Of Clean Beauty
In this edition of Beauty Independent’s ongoing series posing questions relevant to indie beauty, we ask 32 beauty entrepreneurs, executives and experts: Against the backdrop of crowding in the clean beauty segment and the backlash against it, where...
DTC Marketplace Italic Enters The Beauty Category To Increase Purchase Frequency And Basket Size
Would you buy skincare with ingredients from the supplier that serves La Prairie, Chanel and La Mer at a fraction of the department store brands’ prices? Italic is betting on it. The online shopping destination carrying everything...
Two Cocokind Alumni Kick Off Sustainable Brand Engine Veriant With Melatonin-Driven Mella
Cocokind alumni Hana Holecko and Gil Seok are building a new type of brand engine. Starting with melatonin-centered personal care and wellness brand Mella, Veriant is erecting what it describes as “problem-solving brands” focused on...
