Celebrity-Favorite Los Angeles Flower Shop Oldvine Florals Launches Fragrance Products

Los Angeles flower shop Oldvine Florals is extending the shelf life of its wares with a trio of fragrance products. “We decided that fragrance would be a really good way of getting some type of product, not our...

Greats Founder Ryan Babenzien Enters The Bathroom With New Showerhead Filter Beauty Brand Jolie

Ryan Babenzien decided that, if he was going to launch another consumer venture following the success of his premium sneaker brand Greats, which sold to Steve Madden in 2019, it had to tick three boxes: It had to...

Family Skincare Brand Evereden Raises $32M In Series C Funding As It Ramps Up For A Sephora Launch

Family skincare brand Evereden has raised $32 million in series C funding as it aims to become the No. 1 multigenerational skincare brand in the world. The round was led by GSR Ventures, a venture capital...

Phena London Turns Discarded Cooking Oil Into Luxury Candles

The idea that stuff that could be used again wound up in landfills or the ocean galled Patricia Romero, and she began mulling over how she could turn that stuff into desirable products to disrupt the waste stream....

Branded Acquires Men’s Grooming Brand Fresh Heritage

Branded is adding to its beauty, personal care and lifestyle portfolio with the acquisition of

Alternatives To Virgin Plastic Are Far From Perfect. Here’s What You Need To Know About Them.

Here’s a controversial take given the beauty industry rat race to reduce environmental impacts: Plastic is an unbeatable packaging material for certain products. Of course, the downside is that plastic packaging produces billions of units of waste each...

The Future Of Color Cosmetics Involves Making Makeup Fun Again, According To Mintel

Makeup took a significant hit during the pandemic, but Sarah Jindal, associate director of global beauty and personal care at Mintel, predicts the future of the category won’t be all doom and gloom. “There have been challenges,...