
After More Than A Decade In Business, Beauty Bakerie Expands From Makeup To Skincare
Known for its sweetly named makeup products, Beauty Bakerie is expanding into skincare for the first time since its debut over 10 years ago. Staying within the brand’s food theme, its new collection includes Milk, Sleep, Repeat...

As The Economy Contracts, Dollar General Forges Ahead—And Beauty Is At The Forefront
From the playbook of when there’s a loser, there’s always a winner, Dollar General is readying for growth as gross domestic product in the United States has slipped in two consecutive quarters, unofficially plunging the economy...

Sexual Wellness Brand Future Method Strikes Partnership With Reckitt’s Venture Arm
Future Method, a sexual wellness brand with a mission to prepare booties for the bedroom, has formed a strategic partnership with Access VC, the venture capital arm of Reckitt. The partnership involves an investment...

What Does Glossier’s Impending Sephora Launch Signal About DTC Distribution In The Beauty Industry?
Last week, Glossier, a brand that epitomized the direct-to-consumer craze of the mid-to-late 2010s, announced Sephora will start carrying its products both online and in stores across the United States and Canada in early 2023. Glossier had...

A Content Creator’s Recommendations For Identifying And Working With Content Creators
When the pandemic brought events to a halt, Monica Ramirez, a graphic designer who previously worked on them for Beauty Independent parent company Indie Beauty Media Group, pivoted to full-time beauty, fashion and lifestyle brand content creation....